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Whether you are a fitness instructor, gym owner, health blogger, supplement manufacturer, or anyone else that belongs in the fitness business, you need to attend some trade shows. A trade show will open you up to many opportunities and teach you a lot. You will end up finding collaborators, clients, and even mentors.
If you have just started thinking of expanding your business by attending trade shows, chances are you have no idea where to begin. Don’t worry, we have compiled a list of the best fitness-related trade shows. Go through it and start planning your next expo.
OM Yoga Show
The Yoga Show is attended by big names like Medica Health, Weleda, and Yogacycled. Exhibiting here will not only give you a chance to observe these successful businesses up close, but it will also expose you to a big market of people interested in yoga. All you have to do is catch their attention and show them what you’ve got, and you’ll have many leads. If you have a custom Aplus trade show booth attracting the crowd will be very easy for you. At this event, there is space for everyone, from yoga-mat sellers to fitness app makers.
International Fitness Showcase
If you are a fitness instructor or personal trainer you will have a lot of fun at the International Fitness Showcase. It focuses on aerobics, dance, and combat classes and businesses related to them. The three-day event will allow you to learn in a practical manner through hands-on workshops, lectures, and mind-body sessions. If you are new in the game and want to familiarize yourself with the people and the tricks of the trade, this is the place to be.
ACSM International Health and Fitness Summit
If you are interested in the research related to sports medicine and exercise science, the ASCM summit will not disappoint you. Since 1954 the event has been bringing industry experts together with the goal of turning research into actual practice. The summit covers many topics like special population exercises, nutrition, social media, and even workout classes. ACSM members pay only $480 while non-members have to pay $545.
Athletic Business Show
The Athletic Business Show is held in Orlando and is the all-in-one sports and fitness event. It features more than 250 exhibitors, imagine the networking possibilities if you become one of them! Along with 125 lectures on relevant and latest topics, the Athletic Business Show also offers morning workouts, Zumba training, and even golf. The event is open to both the general public and other businesses, so you will have a chance to learn from your colleagues while impressing customers.
FIBO USA
As a fitness professional, you should always be open to learning new things, it is what will keep your business relevant in this rapidly evolving age. If you want to learn all the latest and most authentic news and techniques, you should buy a ticket for FIBO. As an athlete, gym manager, workout instructor, and anything in between you will find FIBO’s lectures and continuing education units (CEUs) very fascinating. You can get twice the advantage of your time as FIBO by exhibiting at their hall and also attending the educational sessions.
Elevate
Elevate is a health and fitness expo held in London. If you are an American brand, then going all the way across the pond might sound like a hassle to you. But you should know that trade shows are a great way to introduce your company to a completely new market. At Elevate, you will get a chance to exhibit alongside UK’s biggest fitness companies like Matrix, My Zone, and Les Mills. The best part is that the event is free to attend so there will a huge number of attendees. You will get to learn the secrets of the industry from the lectures given by CEOs of Green Gyms and CIMSPA.
IDEA World Convention
More than 14 thousand people involved in the fitness industry gather at the IDEA World Convention to discuss nutrition, exercise, business, and everything in between. There are more than 350 lectures and educational sessions so you can be sure you will find something that interests you. There are also pre and post conferences alongside an exhibition that features more than 600 exhibitors.
Conclusion
Being in the fitness business is not just manufacturing gym equipment or teaching people how to use those things. It requires creativity and entrepreneurial genius, which you can improve by learning from experts in the industry. Attending trade shows will give you an opportunity to network with talented people and learn from them. You will also get a chance to showcase your talents and products to an interested audience and increase your brand awareness. You will be surprised to see the number of leads you can generate from exhibiting at an expo.